
The newspaper industry is in big trouble. US Newspaper ad revenues sag to a 25-low in 2010. The classified ad revenues decreased by 92% since the year 2000 to $723 million in 2010. The total US newspaper ad revenue per capita fell from $213 to currently $84. Next to the decreasing ad revenues, more and more customers prefer to read their news online than a physical subscription.
The consequence of this collapse in revenues is a high and even increasing...